It takes more than a
hypothesis to get results,
more than a spark to shine
We blend our marketing know-how with your
medical expertise; the result is a gem of a
practice that patients call brilliant.
NEW YORK WEB DESIGN,
DEVELOPMENT, AND ONLINE MARKETING SOLUTIONS
Founded with one simple goal in mind - to offer you powerful, dynamic and effective web design, development and marketing solutions - Aurora Information Technology (Aurora IT) designs and launches Internet marketing campaigns that exceed expectations without exceeding budgets.
We're driven to help you succeed. Aurora Information Technology designs, develops, and installs customized websites and integrated online marketing campaigns focused on developing brand awareness for your target audience, and driving that group to your site.
Whatever your online goals are, you'll be able to meet them with Aurora Information Technology.
Keith M. Blechman, MD - Plastic and Reconstructive Surgery
Plastic Surgery, Reconstructive Surgery and Lymphedema Treatment branding and website design
Your medical practice website is the heart of your marketing efforts. A healthy, hard-working site is the powerhouse behind a lot of critical functions. Aurora IT designs healthcare websites that keep successful practices pumping, with everything from new patient recruiting to enhanced patient services and improved practice productivity. And our content marketing and Search Engine Optimization (SEO) know-how keep you at the top of the list.
A simple icon or the foundation of your practice persona? Your medical practice logo gives patients their first and lasting impression of your professionalism and personality. Our medical practice logos help you connect with patients, convey your medical expertise, and solidify a professional image.
Practice brochures, print ads, direct mail postcards, office stationery, and medical business cards are all part of your practice's cohesive, professional image. Brochures can be an effective way to encourage physician referrals or introduce an innovative treatment to your patients. Custom designs, original photography, and targeted copy make everything we produce uniquely yours.
Even if you never pictured yourself in front of the camera online healthcare videos are a targeted, affordable way to connect with patients and increase traffic to your website. Aurora IT producers expertly combine live video, photos, and graphic animation for patient education videos and practice overview videos that initiate and strengthen the patient-doctor relationship.
Successful medical marketing brings together each of these elements and more under well-defined goals for practice growth and patient care. Medical press releases and patient-friendly medical copywriting spread the word about your expertise. Aurora IT turns proven strategies into innovative tactics for practice success.
CloudVisitSM brings your medical know-how home to each patient. With online video chat technology and HIPAA-compliant security measures, you can schedule, conduct, and manage online appointments for the highest level of patient accessibility without sacrificing productivity.
Organize your business with the Bitrix24 intranet portal. Easy to use permissions-based access, task and document management, and Customer Relationship Management (CRM) tools instantly enhance your productivity. Bitrix24ís robust capabilities and powerful search features allow for easy, secure access to your data from within your home or office. With integrated instant messaging, video chat, and workgroups, your employees can streamline their daily operations while promoting constructive collaboration.
To get naturally high rankings in the results of popular search engines, your website copy should be relevant, attractive and useful to your patients. Compelling, search engine-friendly content should be the next priority of your search optimization campaign. Aurora IT has accomplished medical writers on staff who are experienced at medical writing and can help your website fulfill its potential for exposure and educate your patients with a relevant healthcare information.
A website content management system (CMS) minimizes the cost of maintaining your website by offering you a better way to manage information online. You don't need to be web designer or programmer to service, maintain, and manage the day to day content flow on your website. Itís user-friendly and easy to navigate. By using a CMS, you have the freedom to manage your website from any computer ANYWHERE in the world with little to no programming skills.
work with us
Every business is unique; every business has its own needs and goals. That's why our first step will be to get to know yours.
Do you need a simple, one-page, brochure style website to make it easier for you to manage an existing client base?
Do you need a site to work as an informative online sales pitch to attract new customers?
Does your business require a full-speed-ahead e-commerce storefront that will do both and then some?
From database design to SEO consultation, the Web is what we do. We aren't one of those traditional advertising agencies looking to branch out onto the Web. We're not a hosting company with a slapdash site design service. We're web development specialists, and you can take advantage of our specialized expertise.
Our designers will build and customize a visually compelling, functional and fully integrated website that matches your goals whatever they may be.
Aurora Information Technology
3182 Rt.9, Suite 107A
Cold Spring, NY 10516